Amy Collier

I created the Bootstrap to Millions logo for Allison Medina, the founder of Tech Ladies. Allison wanted a fun modern brand with an eye-catching color palette and graphics.

SHOKi is a line of drinks including non-infused, CBD, and THC versions. I redesigned the logo and worked with founder Tiffany Yarde to create the visual identity. SHOKi’s logo is sleek, but accessible in the Axiforma typeface. The leaf mark above the “i” adds a freshness to the logo and references the many herbs and flavors used in the drinks.

As stated on their website, "Industry Lab is an artful co-working space in Inman Square, Cambridge, Massachusetts. We are a curated community of artists, entrepreneurs and inventors who gather in mutual support to work, play and learn. Our space inhabits nearly 20,000 square feet of a lovely brick building with wood floors and lots of windows."

For their new logo, I wanted to capture the technology-as-play spirit of IL. The blocks that make up the I and the L imply shapes that can be taken apart and stacked. The shapes bring to mind toys, building, and the brick and mortar structure that is IL itself.

The simple black and white logos look great in high contrast, and the cubes absorb the look of any textured or colored background.

Logo for a neoclassical skyscraper in the heart of downtown Newark. The building is often used as a set for television and film productions.

With many individuals facing new obstacles to safe care during difficult pregnancies, the EWP community is needed now more than ever to support those going through a very difficult time. It was amazing to work on this project with the stalwart volunteers at EWP who have kept the site going for the past 20 years!

I designed the logo, redesigned the site, and created the icon set that appears throughout.

Alaina Ron's handpicked vintage clothing venture has very personal ties to Alaina herself, as is evident from the company name. Alaina explains on her website:

"When my grandmother immigrated from Greece people asked about her future plans. What did she want to be? How would she spend her time? 'I want to be a lady of lizard,' she would answer.

She meant, of course, a lady of leisure. But Yiayia was on to something.

Lady of Lizard is an evolving collection of vintage statement pieces. Classic, curated and contemporary clothing for a lifestyle of lizard."

We worked together to come up with a concept that would contain the whimsy of both the origin story and Alaina's curatorial style.

Hudson Group is a family-owned real estate development firm located in Boston. The shapes of the interlocking H and G that make up Hudson Group's lettermark are representative of floor plans.

I created this logo for a jewelry maker who wanted something modern but organic. The primary typeface used is Graphie with a customized treatment.